Riot Games, the developer and publisher of the game, League of Legends, has chosen Biborg as a new partner.
Biborg created and produced a teasing video for the Mid-Season Invitational (MSI) event, the tournament that brought together the world’s best League of Legends teams of Riot Games at the Zenith in Paris from May 18th to May 20th. The event was broadcasted on giant screens in front of more than 12,000 people and was also displayed on the League of Legends social networks.
The humorous video of 1min14 features Chips and Noi (Fabien Culié and Charles Lapassat), two French commentators of League of Legends, in a Riot Games crowd simulator. The objective of the trailer was to generate excitement within the community prior to the event and for the public to feel the heat and competition spirit.
With more than one hundred million active players per month, League of Legends is the most competitive and most played game in the world with a number of players in permanent development and growth thanks to the E-sport strategy put in place by Riot Games.